The usual journey
A shopper taps "Shop the look" in your email, lands on a collection, finds the first product, picks a size, goes looking for the second, and tries to remember the code at checkout. Somewhere in there, many of them give up.
The campaign link journey
They tap the link. The whole look is in the cart, the discount is applied, and checkout opens with their email and name filled in. All that's left is to pay.
Pre-fill checkout with Klaviyo or Mailchimp
Turn on Pre-fill checkout and pick your email tool. The link you copy includes Klaviyo or Mailchimp merge tags, which your email or SMS tool replaces with each recipient's email and name when it sends. Cartsella Studio stores nothing about the shopper; the details travel in the link that recipient was sent.
Track every channel
Use Share on to copy a version of the link tagged for its channel (email, SMS, Instagram and more). The UTM tags mean each channel's traffic shows up in Shopify's reports, each link also shows its own clicks, and each order shows which link it came from.
Good to know
- Create the discount in Shopify as usual; the link applies its code.
- Schedule start and end dates for flash sales; outside its dates a link opens your home page.
- Creating a link changes nothing in your store: no new products, discounts or theme edits.
- Campaign links are included on Duo, Pro and Agency.
Turn your next email into a checkout.
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